For the third consecutive year, Clare McNally was invited to speak to the students of Reklamelinjen in Copenhagen about portfolios — a very important topic for any young creative starting their journey into the advertising industry.

Clare has vast experience talking about and reviewing portfolios globally. She has taught portfolio classes for Miami Ad School and the Danish School of Media and Journalism, and has been a mentor for D&AD New Blood and The One Show Young Guns for a few years. She has also written an article for Creative Review about her experience of reviewing portfolios, and has created an instagram platform about portfolios @missionportfolio ... you could say she's a bit obsessed! 🤷‍♀️ Hopefully some of this obsession rubbed off on the students, and their upcoming portfolios will get them the dream jobs they deserve! 🙌🏽

Here are a few inspiring slides from the talk ...

Read more about Clare's previous talks for Reklamelinjen here.