May 2, 2022

New Head of creative Copywriting Course

Clare McNally headed up the Copywriting module for the recent Atomic Garden Creativity Course in Vilnius. Subjects included: good writing tips, copywriting structures, copy in context, brand tone of voice and verbal reframing.

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April 26, 2022

Copywriting structures under the spotlight

Clare McNally shared her insights with Tekstlinjen about copywriting structures and how to use them for brand consistency and distinctiveness. She also explained how they make your copywriting life a lot easier.

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April 1, 2022

Creative Workshop for Ogilvy Lithuania.

Keeping an agency's creative department entertained for a whole day is no joke, especially when it's on April Fools. However, when it's Ogilvy Vilnius and they're motivated, enthusiastic and super smart, it's actually easy.

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August 31, 2021

Looking for good gold!

The second Art Directors Club festival of Lithuania with the theme of "Good Gold" was held on the 31st of August 2021 in Vilnius. Clare McNally was on the jury.

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March 1, 2021

Launch of new course only for good brands

March 2021 saw the exciting launch of the 'How to create a good brand' course for the Atomic Garden School of Creativity in Vilnius, headed by Clare McNally. The course ran online over 12 weeks and included ten expert teachers from around the world.

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February 2, 2021

Copywriting classes go online, big time.

Clare McNally was invited back to Tekstlinjen to share her thoughts on systematic ways of working with brand copy. This time, she spoke to a giant screen with double the number of students from all over Denmark, and dug deep to squeeze in almost twenty packaging copywriting reviews.

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McNally Unlimited © 2022

McNally Unlimited © 2022