April 26, 2022

Copywriting structures under the spotlight

Clare McNally shared her insights with Tekstlinjen about copywriting structures and how to use them for brand consistency and distinctiveness. She also explained how they make your copywriting life a lot easier.

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August 31, 2021

Looking for good gold!

The second Art Directors Club festival of Lithuania with the theme of "Good Gold" was held on the 31st of August 2021 in Vilnius. Clare McNally was on the jury.

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March 1, 2021

Launch of new course only for good brands

March 2021 saw the exciting launch of the 'How to create a good brand' course for the Atomic Garden School of Creativity in Vilnius, headed by Clare McNally. The course ran online over 12 weeks and included ten expert teachers from around the world.

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February 2, 2021

Copywriting classes go online, big time.

Clare McNally was invited back to Tekstlinjen to share her thoughts on systematic ways of working with brand copy. This time, she spoke to a giant screen with double the number of students from all over Denmark, and dug deep to squeeze in almost twenty packaging copywriting reviews.

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October 9, 2020

Brand Creation survives 2020!

The Brand Creation Course curated and taught by Clare McNally at the Danish School of Media and Journalism began in February of 2020. In early March, the school closed. Chaos ensued, but somehow the course continued. Finally, in mid October, the students presented their projects to creative agency, Robert-Boisen & Like-minded.

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August 28, 2020

Unlimited thinking

Clare McNally was the only international speaker physically present at Lithuania's first-ever Art Director's Club Europe advertising festival in Vilnius. She snuck in with her health certificate a day before travelers from Denmark needed to quarantine and spoke about "Unlimited thinking for advertising creatives".

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McNally Unlimited © 2021

McNally Unlimited © 2021